Acceleration? Personalization?

Hiyooo! It's me Sydnee, here, and this week we covered acceleration and personalization--a concept that I thought I understood, at least, half-way until our Thursday's class. Before Thursday, I thought that acceleration referenced how quickly we are able to convey information, today, due to advancements in technology, especially social media, in comparison to how activism had to rely on traditional news networks and phone lines in the past. While personalization was just simply the way a smaller subsect of a movement took the message and tailored it to said smaller subsect so that their "individual" concerns could be directly addressed.

Thus, when I went to look for a Twitter post related to #womeningames that could convey these concepts, I was absolutely baffled how a single posts could demonstrate acceleration (since it involves a process in time) while I thought that almost anything (especially if posted by an individual) could fall under personalization. With these "definitions" in mind, that's why I choose an organization promoting their presentation about "Progressive Recruitment Techniques & Inclusive Hiring," which illustrated a smaller unit of a larger movement taking small steps in helping the whole combat the major issue (it was also, again, another example that I will save as it could help me in a later advocacy genre).

However, that was before Thursday's class, where I learned that these concepts can't be utilized to describe individual posts but a series of posts, like a timeline (which messes up a portion of my Reflection paper, as I was going to point out how my Twitter posts were "personalized"). In actuality, acceleration moreso references the trends, or types of actions that activists perform, that "slowly" (relative because "slowly" for 21st century is still faster than 20th) come into being accepted and put into practice by more and more activist groups. While personalization is about how a message can become "twisted" depending who (or even which movement) is using/saying it, such as in the #suckitabelist posts shown in class.